Hello Ello: New Social Media Site Being Called the “First Truly Artist-Friendly” Platform

Ello logo

Ello is the latest social networking site to sweep across the web and Art F City has deemed it the “first…truly artist-friendly” platform.

This is the first social media site we’ve seen that’s truly artist-friendly. That’s in large part due to the design. … it features stark black text with vast swaths of white background. JPEGs, GIFs, videos, links and text are posted in a wide column to the right on the landing page. This column width allows for huge image posting—something nearly everyone in the art world (and other fields too), have been clamoring for for a long time.

Ello has launched the beta form of its site (for those who don’t know, a beta launch is a time to test an initial form of the site in order to work out any bugs) and immediately attracted a wave of users during the invite-only beginning stage.


The site was founded by Paul Budnitz, who also founded Kidrobot, and designed by “a group of seven well-known artists and programmers,” according to Ello’s “@wtf” section,  a hipper coinage for the “about” section.

The site is a little sparse at the moment as users continue to sign up and begin to post content, but with so much initial enthusiasm Ello could take off if they manage to capitalize on this buzz. However, they’ll need to step things up quickly if they want to capture social media users lasting attention.

Art F City has broken down what they consider the pros and cons of Ello so that you can decide if you want to try it out yourself. And just like any other social media platform, concerns about policies are already cropping up. For example:

So be sure to consider all of the pros and cons before signing up and sharing your work.

Have you signed up for Ello or will you? What are your thoughts about it so far?

* Source: Art F City